top of page

Healing. Evolving. Rising.

Meet the Founder

Meet The Founder

Hi there!
I’m
Alita Fulford

Born and raised in Washington, D.C., I’m a proud graduate of Virginia State University—Go Trojans! After years of serving as an elementary school teacher, I felt God calling me into a new season — one rooted in purpose, healing, and faith.

Outside the classroom, I serve in my church as the Youth and Young Adult Choir Director, Sunday School Teacher, and Youth Leader. My faith is my foundation, and serving through music and ministry fills my heart with joy.

For as long as I can remember, writing has been my outlet — a sacred space where I could process my thoughts, prayers, and life experiences. During one of the most difficult seasons of my life, God called me to be intentional with my journaling.

As I poured my heart onto the pages — my pain, doubts, and hopes — God met me there. He reminded me that I wasn’t being buried; I was being planted. That my pain had purpose. That He was preserving me, not overlooking me.

That revelation became the seed for Hidden Treasures.

Our Purpose is Simple.

Hidden Treasures is a space to help your faith come ALIVE!

Each journal is a sacred space for reflection and renewal.

Shop by Collection

IMG_8010.jpeg

JOURNALS

Faith-filled spaces for prayer, study, and spiritual growth.

IMG_8014.jpeg

NOTEBOOKS

Elegant companions for everyday reflection, creativity, and healing.

“Matthew 6:33 : But seek first his kingdom and his righteousness, and all these things will be given to you as well.”

Designed for healing, faith, and growth.

New Journal Collection

Image by Kenrick Mills

Together, with God’s help,
we will heal, evolve, and rise.

My hope is that every journal you open becomes more than paper — it becomes a meeting place between you and God. A space to breathe, reflect, and grow.

Thank you for being here. Your presence means more than you know.
You are seen, loved, and chosen — and your story still has more to be written.

bottom of page